Fatima-Zohra Ait El Maâti is an architecture graduate, currently active as an art consultant. Navigating between Belgium and Morocco, she has lent her enquiring lens to art institutions and communities to question the use and transformation of (public) space through art. With particular attention to Amazigh women's right to self-determination in said spaces.
Tayri was initially born in 2023, from a collaboration with Amazigh craftswomen from Fatima-Zohra's native region of Iguerouane, Meknes. Previously working for cooperatives, the craftswomen were exploited into drawing only 4% of the product selling prices. Through tayri we rethought the Western export process, to turn 4% into 30%, thus challenging exploitative cooperative models.
Today, tayri has collaborations with independent craftswomen and men in Iguerouane, Azrou, M'Rirt, Imlchil, Oued Zem, Ourika and Fes. By investing in the materials before the production phase, our aim is to sustainably uphold the craft of Atlas women, by making them completely independent from external structures. This, to make high-quality Moroccan craft resourceful for the initial suppliers, on top of the final user.
y tayri 'n ysitma, 'for the love of sisterhood',
tayri.